Paris rock ‘n’ roll fashion brand Zadig & Voltaire has become known for its black and white, ‘caught in the moment’ photography campaigns featuring music’s coolest couples and this time its the bandmates Alison Mosshart and Jamie Hince, aka The Kills.
Last season’s story centred around Mark Ronson and his Parisian love, Josephine de la Baume and before that the effortlessly chic Charlotte Kemp-Muhl and Sean Lennon.
The Kills were shot by Purple Magazine founder and photographer, Olivier Zahm, in the Parisian gardens of Parc Monceau and are wearing pieces from Zadig & Voltaire’s AW 10-11 collection.
Other images from the campaign see the pair during ‘down time’ in their hotel writing songs and reclining for Olivier Zahm’s trademark ‘bed shots’.
Zadig & Voltaire was literally made for laid-back, mussed up rock girls like Alison and her wardrobe of skinny jeans, flat ankle boots and tough leather jackets perfectly reflects the free-spirited look of the brand. Zadig’s penchant for diamanté skull and logo knitwear may be questionable, but then again, Alison can barely be parted with her gold spangly boots.
Jamie Hince’s style DNA is unsurprisingly close to Alison’s (I’m sure he pinches her leopard print scarves) but he bring more of a dandy element, mixing up the roughness with a tux jacket, waistcoat, cravat or slicked-back hair.
The Kills have a special kind of bond and while their on-stage relationship is intense and tumultuous, Olivier Zahm has captured their closeness and unabashed intimacy.
To see more of the campaign shots, visit www.zadig-et-voltaire.com
