Clerkenwell’s effortlessly stylish boutique hotel The Zetter, is extending its family to include a Georgian townhouse just on the other side of St John’s Square.
The Townhouse is set to be The Zetter’s petite, charming cousin, filled with designer objects and eclectic artworks collected on the global travels of owners Mark Sainsbury and Michael Benyam.
Designer Russell Sage has been enlisted to give the Townhouse a dramatic, English Eccentric look that will be in contrast with the modern-vintage, high design of The Zetter Hotel.
The Zetter Townhouse will offer a more intimate, luxury B&B environment than The Zetter with just eleven rooms and two suites. Guests can hide away from the London crowds in one of the luxurious rooms or indeed book the entire Townhouse for a really decadent party.
Renowned drinks pioneer, Tony Congliaro has designed an ‘apothecary’-style bar which will serve up well-mixed cocktails and night caps.
Other homely comforts include a basement games room and private dining, sourced from Bistro Bruno Loubet at The Zetter Hotel.
The Zetter Townhouse opens late March 2011.